Privacy Policy for IDEA HOME (ideahomein.com)
1. Introduction
Welcome to IDEA HOME (“we,” “us,” “our”). We value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit or interact with our website: ideahomein.com (the “Site”), and when we use Google and Facebook for advertising and remarketing.
By using or accessing the Site, you agree to the practices described in this policy.
2. Information We Collect
We may collect the following types of information:
Personal Information you provide:
Name, email address, phone number, postal address
Information submitted via contact forms, registration, property listings, inquiries
Any other information you choose to provide (e.g. message content)
Usage & Technical Information (automatically collected):
IP address, browser type, device type, operating system
Pages visited, time spent, referring URLs, screen resolution
Cookies, pixel tags, web beacons, local storage, etc.
Advertising & Tracking Data:
Ad identifiers, tracking identifiers
Google Analytics / Google Ads / Google Tag Manager data
Facebook Pixel data, conversions, “Custom Audiences,” lookalike audiences
3. How We Use Your Information
We use the collected information for the following purposes:
To operate, maintain, and improve our Site and services
To respond to your inquiries, requests, or support needs
To send you updates, marketing communications (if you consent)
To show advertisements (including remarketing) via third-party ad networks
To analyze and monitor usage and trends, perform analytics
To detect, prevent, and address technical issues, fraud, or abuse
To comply with legal obligations
4. Advertising, Remarketing & Tracking (Google & Facebook)
4.1 Google (Ads, Analytics, Remarketing)
We use Google Analytics to understand how users interact with our site.
We may use Google Ads / Google Remarketing to show ads to users who previously visited our site.
Google may use cookies and device identifiers to serve ads based on your past visits.
You can opt out of Google Analytics via the Google Analytics Opt-Out Browser Add-On.
You can control Google’s ad personalization through your Google account settings or via Ads Settings (adssettings.google.com).
4.2 Facebook / Meta (Ads, Pixel, Custom Audiences)
We use Facebook Pixel to collect data on user interactions, conversions, and events.
We may create Custom Audiences and Lookalike Audiences for targeted advertising via Facebook / Instagram.
Facebook may match hashed identifiers (e.g. email, phone) to show ads to you or to similar users.
You can manage your ad preferences or opt out of interest-based ads in your Facebook / Instagram settings.
You can also use privacy tools such as “Off-Facebook Activity” or “Ads Settings” to control what information is used.
5. Legal Basis for Processing (if applicable under GDPR / relevant law)
Where applicable, we rely on the following lawful bases:
Your consent (e.g. for marketing communications, cookies)
Performance of a contract (e.g. when you request a service)
Legitimate interests (e.g. site maintenance, security, advertising)
Compliance with a legal obligation
6. Sharing Your Information
We may share your information with:
Service providers, vendors, contractors (e.g. hosting providers, analytics, ad networks)
Advertising partners (Google, Facebook)
Affiliates or business partners (for marketing or joint promotions)
Law enforcement, courts, or regulators when required by law
In connection with a merger, acquisition, or sale of assets
We require third parties to respect the security of your personal information and to treat it in accordance with applicable law.
7. Cookies & Tracking Technologies
We and our third-party partners use cookies, pixel tags, web beacons, local storage, and similar technologies to:
Recognize you (or your device) when you return
Remember preferences and settings
Analyze usage and performance
Enable advertising and remarketing
You can control or disable cookies via your browser settings. However, disabling certain cookies may affect the functionality of the Site.
8. Your Rights (depending on jurisdiction)
Depending on your location and applicable laws, you may have the following rights:
Access: request a copy of your personal information
Rectification: correct incomplete or inaccurate information
Deletion: ask us to delete your personal information
Restrict processing: limit how we use your data
Object to processing, including for direct marketing
Data portability: request transfer of your data to another controller
Withdraw consent: where processing is based on consent
To exercise any rights, please contact us using the information in Section 10 below.
9. Data Retention
We retain your personal information only as long as necessary to fulfill the purposes described in this policy, or as required by law. When no longer needed, we will securely delete or anonymize your data.
10. Contact Information
If you have questions, concerns, or want to exercise your privacy rights, please contact:
IDEA HOME
Email: [use your official contact email]
Address: C. de Sant Francesc de Borja, 65, Gandia (as per site) ideahomein.com
Phone: +34 624 61 37 01 / +38 050 357 86 42 ideahomein.com
11. Changes to This Privacy Policy
We may update this policy periodically. When we make significant changes, we will post a notice on the Site or notify you by other means. The “Last updated” date will indicate the revision.
12. International Transfers & Security
Your data may be transferred to, and processed in, countries different from your own (including the EU, US, etc.).
We implement reasonable administrative, technical, and physical safeguards to protect personal data.
However, no internet transmission is entirely secure — use caution.
13. Children
Our Site is not intended for children under the age of 16 (or age required by local law). We do not knowingly collect personal data from children.